CRM offers many benefits. Here are a few:
Revenue increases of up to 41% per sales person
Decreased sales cycles of over 24%
Lead conversion rate improvements of over 300%
Customer Retention improvements of 27%
Decreased sales and marketing costs of 23%
Improved profit margins of over 2%
Some believe that CRM is not only part of an overall business strategy, CRM is the business strategy. CRM is becoming as vital to an organization as the telephone or PC. It is no longer just an option for businesses.
