Sunday, August 30, 2009

Does Your Company Need Small Business CRM?

Companies of all sizes can derive value from a CRM solution. Whether you have a sales force of one, or one thousand, or you manage one hundred or one hundred thousand clients, CRM technologies can help you dramatically improve the way you run your sales, marketing, and service departments.

But, not all companies need the power and complexity of enterprise-scale systems. Consider a small business CRM solution if your company manages less than 500 customers and/or has less than 50 staff members supporting customer-facing operations. Small business customer relationship management is also ideal for companies with minimal complexity in their procedures, where the efficiency and productivity of each individual is more important than coordinating intricate processes across departments.